Insights is using the language of colour to help footballers succeed on and off the pitch.

One of the ways Insights is helping with this success is by working in partnership with the V9 Academy.

The V9 Academy is the brainchild of England International and Leicester City striker Jamie Vardy. He aims to discover non-league talent and promote them to the professional game, while ensuring they understand what it takes to play at the top level.


Contact our Insights sports expert Martin Kiddie for more information.

Contact Martin


"Self-awareness gets the best results."

Read the article written by Insights CEO Andy Lothian about how self-awareness can help sporting teams to get better results. You can read the article in The Scotsman online.



"Insights Discovery has changed my mindset."
Hear what Kevin Stewart, Coach for the Great Britain Cycling Team, has to say about being a better coach by understanding his athletes. You can watch the video here.

"Resilience is 100% necessary for sporting success."
Read the blog written by Insights CEO Andy Lothian about how resilience is essential in the world of sport. Read the blog.


"What's the difference between winning a gold and silver medal? Self-awareness...
Read the article written by Insights writer Jo Eismont about self-awareness and the 45cm gap. You can read the article on the HR Zone.